Good and bad advertisements

This weeks assignment was to find three good ads and three bad ads.
Why don't we get the ugly ones out of the way first, shall we?

BAD:
The first bad ad I found is for Vermont Catholic Homes. They are a retirement home. One reason I dislike it is because the name of the company is on the bottom of the ad and makes you search for it. Another reason is that they provide a lot of text, if I wanted to read a news story on retirement homes I would have found one. Also the text is awfully small, the ad is directed towards older people. Older people often have bad eye sight, so small text is a bad idea.

Bad ad number two is similar. It is for Edward Jones. There is nothing to catch the readers eye, upon first look it looks like a small story. There is a ton of text and nothing to excite the reader or get their attention. It also has a lot of business jargon written all over it, things that I don't understand. Ads should be simple not hard to interpret.

The third bad ad I found is for VCAM board of directors elections. They are looking for candidates to run for the board of directors. But the ad is way to busy. The text is hard to read in places and is kind of boring in others. It just doesn't do its job.

GOOD:
The first good ad I found is for a radio station. It is a full page ad and is real simple and easy to read. It gets the point across real quick and catches the readers eye, making them stop and think about the radio station. It leaves a good impression on the reader.

The next good ad is for a red cross blood drive. It brings people in with its color and it gives plenty of detail with out being boring. It gets the reader to think about giving blood and makes them want to know where and when they can do such a cool thing.

The third good ad I found is for Infinex financial group. It is a investment bank and does a good job at attracting the reader. It is simple and draws the reader in with a graphic. Unlike the Edward Jones ad it is simple and doesn't overwhelm the reader with information, it makes them curious and want to call for more information.